The Project
From Good
to Iconic.
Reborn.
Vision General Contracting is an established contracting company based in Dammam, Eastern Region. They came to Black Code with a brand that had lost its edge — a logo that no longer reflected their ambition, and no clear strategy to compete in a crowded market.
Black Code executed a full rebranding — evolving the iconic Vision mark into a cleaner, more authoritative identity while retaining its recognizable crosshair symbol. We paired this with a comprehensive marketing strategy, a refined visual identity system, a defined brand voice, and a social media content direction built to position them as the go-to contracting partner in the Eastern Region.
Services Delivered
