The Project
Gold &
Emerald.
Built to Last.
Haièl Contracting is a premium construction and contracting company operating across Riyadh and Jazan. Their brand needed to reflect the authority and elegance of a company building at the highest level — refined, precise, and unmistakably Saudi.
Black Code delivered comprehensive brand guidelines that codify every aspect of the identity — from the architectural logo mark inspired by rising structures, to the distinctive gold and deep emerald palette. The project included a full company profile, stationery suite, and strategic brand consultancy to ensure the identity translates consistently across all touchpoints, from boardroom presentations to site signage.
Services Delivered
